ATCO Gas - 12 Creative - Edmonton Social Media Marketing, Web Design and Creative Agency

ATCO GAS

Carbon Monoxide Awareness Week

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ATCO GAS - Carbon Monoxide Week

ATCO Gas provides a safe, reliable delivery of natural gas to more than one million customers in nearly 300 Alberta communities.
12 Creative was tasked to assist with ATCO Gas with the Carbon Monoxide Awareness Week Campaign in 2018. Our goal was to use digital advertising and social media marketing to spread awareness of the hazards of Carbon Monoxide in Albertans homes and how to stay safe. For the duration of the campaign, Albertans were asked to click to ATCO's website and download the free Carbon Monoxide checklist. During Carbon Monoxide week a free giveaway was used to entice users from social media to click through a custom link and sign up for a complimentary Carbon Monoxide detector.
Through strategic targetting we were able to successfully use a series of advertisements, videos and social media influencers to increase awareness, reach and conversions compared to previous campaigns.

 

SERVICES PROVIDED:   DIGITAL STRATEGY, SOCIAL MEDIA MARKETING, PPC, GRAPHIC DESIGN.

 

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We were proud to have the opportunity to work with ATCO Gas on such a vital message to keep our families and communities safe from the potential dangers of Carbon Monoxide.

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6MM+

DIGITAL AD MEDIA IMPRESSIONS

300k+

ONLINE VIDEO VIEWS

Increased ROI

ON ADVERTISING BUDGET AND RESULTS

Increased Conversions

ON GIVEAWAY  SIGN-UPS

WEBSITE

www.atcogas.com/co